Slicing up Learning with Gamification and a Side of Data and Analytics | Matt Kershaw Global Head of Talent & Capability at Domino's Pizza Enterprises

Submitted by networkadmin on 30 January 2020 - 12:00am

In this instalment of our Five Minutes with series, we spoke to Matt Kershaw, Global Head of Talent and Capability at Domino's Pizza Enterprises, who provided insightful reflections on the transformative approach to learning and development within the organisation, particularly regarding gamification and the strategic use of data and analytics.

How has Matt coupled gamification and data analytics to transform the way his workforce learns?

The Path to Excellence

In an industry where many senior leaders have risen from entry-level positions, Kershaw underscored that learning is an intrinsic element in the professional journey of their employees.

To foster a culture of continuous growth and engagement, Matt mentions, Domino's introduced "The Path to Excellence," a mobile app designed to deliver learning opportunities tailored to the needs and habits of a predominantly young workforce accustomed to consuming content on mobile devices. This approach aligns learning with the digital-native expectations of their audience, enabling skill acquisition in bite-sized, manageable intervals.

Matt spoke about the inspiration behind integrating gamification into learning—taking cues from addictive mobile games like Candy Crush—to create a compelling and competitive learning experience. This is evident in The Path to Excellence’s app features that allow users to create avatars, view their career pathways, and engage with content that helps them earn badges and competencies, fostering a sense of achievement and progression.

Leveraging Data & Analytics

A significant aspect of Domino's revamped learning strategy, according to Matt, involves leveraging data and analytics to illuminate the impact of training on business outcomes. By crafting comprehensive dashboards that align learning metrics with business, operations, and sales data, Domino's leaders can now demonstrate tangible correlations between investment in learning and key performance indicators such as customer satisfaction and profitability.

Further, matt talks about how this data-driven approach to learning has positioned Domino’s not only to underscore the intrinsic value of learning but also to link it directly to business performance, illustrating how enhanced training leads to enhanced results. This shift has been pivotal, highlighting the transformation of learning from a compliance-focused activity to what Matt refers to as a strategic business driver.

Enthusiasm for Innovation

Matt’s enthusiasm for innovation in learning reflects a broader theme for Chief Learning Officers: the potential of gamification to enrich learning experiences and the power of analytics to substantiate the role of learning in achieving business success.

He reiterates his eagerness to delve deeper into these themes and underscores an exciting era for learning professionals—one where engagement, data, and business performance intersect to redefine the future of learning in the corporate environment.

Matt has been challenged to build a world-class leadership development program and deliver cutting-edge training to 100,000+ Domino’s team members and franchisees across 12 markets (Australia, New Zealand, Japan, Taiwan, Malaysia, Singapore, Cambodia, Belgium, France, Germany, Luxembourg, The Netherlands).

Prior to joining Domino’s, Matt spent nine years as the Chief Executive Officer of yLead – a non-profit that delivers leadership development to the education sector in Australia and New Zealand. In this role, Matt was responsible for producing in-house workshops, national and international leadership forums, and overseas immersion programs to over 30,000 people each year. It is Matt’s in-depth knowledge of empowering young people, coupled with his experience running a small, fast-paced business that make him such a unique asset as Domino’s Global Head of Talent and Capability.

Matt will be leading a session on ‘Slicing up Learning with Gamification and a Side of Data and Analytics’ at Learning Futures Sydney this month (14-15 November). Register for free now

Thumbnail:

Feature on Homepage:

News category:

Learning & Development

ROI and Data

More Insights

10,000 Future Skills: Lessons Learned From an Amazing Journey with Klaus Scheile

Following iVentiv's Learning Futures Cologne, Richard Parfitt (Marketing Manager, iVentiv) spoke to Klaus Scheile (VP of Learning & Development, T-Systems) to delve into the T-Systems approach to skills and talent development.

Watch the full interview here and read our blog to understand more about how T-Systems fosters a learning-centric culture, empowers personal development, and champions learning at every organisational level.

Defining Great Leadership from the Ground Up at NKT with Berry Lumpkins

Leadership Development continues to be a topic of huge interest to Global Heads of Learning, with 60.5% of you highlighting it as one if your priorities so far in 2024. In a recent interview with Berry Lumpkins, Global Head of Organisational Development at NKT, Berry explained how the organisation has built its approach to Leadership Development from the ground-up, and, crucially, how important it was to have the CEO's buy-in for the whole process. Watch the video in full here.

Skills-Based Organisations: Hype or Hope? Featuring Vidya Krishnan and Nigel Paine

In this exclusive interview, Vidya Krishnan (CLO, Ericsson), and Nigel Paine (Event Chair, Co-Presenter, Learning Now TV & Former Head of People Development, BBC) talk all things skills, tech, and the future of work.

Watch the video in full here.

Executive Journeys and Collaboration: iVentiv at KPMG

At iVentiv's Executive Development Knowledge Exchange at the KPMG HQ in London this week, iVentiv CEO & Founder Russell Butler took some time out with a small group of attendees to discuss why collaborating with experts and leaders from similar companies and partners can be such a valuable exercise. Watch the full discussion for a taste of the conversations that make an iVentiv event unique.

Cultivating a Thriving Learning Culture

When it comes to organisational development, Heads of Learning often see learning culture as a key component that shapes the trajectory of a firm's innovation, adaptability, and success.

How can you ensure that the learning culture within your organisation not only exists but thrives, fostering an environment where continuous improvement is not just encouraged but is a fundamental aspect of your organisational DNA?

This blog delves into why Global Heads see learning culture as so important within organisations, and explores strategies for their cultivation, as well as the implications on teams. Read more.

Navigating the Future: The Vital Role of L&D in Organisational Change Management

In the ever-evolving global business landscape, organisations face constant challenges and opportunities driven by technological advancements, market pressures, and changing consumer preferences. For business leaders, the ability to manage change effectively has emerged as a key capability for organisational resilience and long-term success.

What is the role of the Learning and Development (L&D) function in managing and driving this kind of organisational transformation? In this blog, we look at why the role of L&D in change management is on the radar of more and more Learning teams, explore the benefits that well-orchestrated teams are finding, and highlight the risks that L&D needs to watch out for. Read more

Selling L&D in a Talent Development-Focused Global HR Organisation with Dean Cannarozzi

Ahead of his session at Learning Futures London in March 2024, Dean Cannarozzi, Head of Sika Global Business School, talked to us about his work to reposition Learning and Development (L&D) within Sika as an organisation that has traditionally focused primarily on Talent Development.

The Sika Business School manages a range of learning and talent programmes for Sika, often branded with "leadership" in their titles, which are central to the development of the company's General Managers (GMs), who typically have participated in these programs themselves.

However, Dean highlights a concern: while these talent programs are highly regarded and impactful for those who participate (about 2% of the organisation), there is an underlying issue regarding the engagement and development of the remaining 98% of the workforce.

Dean's goal? To address this disparity and explore solutions for broader employee development.

Watch the video in full here.

Who We Are: Celebrating iVentiv's Global L&D Community

iVentiv have been bringing you together to innovate and problem-solve on your biggest problems for over 15 years. And we wanted to take some time to reflect on the global community that join us time and again, in incredible spaces around the globe. Most importantly, we wanted to reflect on why we do what we do, and how our events bring you together with your peers for a truly unique experience. Read more.

What are the biggest priorities for Chief Learning and Talent officers in 2024?

Before every iVentiv event, we ask you to tell us what areas you're focusing on, and what questions you want to ask your fellow participants. In the iVentiv Pulse Report we've brought together the views of 824 Global Heads of L&D, Talent, and Executive Development to understand the key trends and priorities that are driving Learning and Talent in 2024. This blog summarises the key takeaways, and the full report includes commentary from experts in learning, talent, and leadership.